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Entertainment · Event Promotion

People Media Factory

People Media Factory brings live shows to audiences across cities and continents. We built the promotional creative system that turns each tour stop into a must-attend event — bold posters, clear billing and consistent show branding.

People Media Factory — cover
Client
People Media Factory
Industry
Entertainment · Live Events
Scope
Event Promotion, Posters, Tour Creative
Year
2024
The Challenge

Sell out shows across multiple cities.

A multi-city tour means multiple audiences, venues and dates — each needing its own promotion while still feeling like one cohesive show. The creative had to drive ticket urgency without losing brand consistency.

The Strategy

One show identity, many marquees.

We built a flexible poster system around the headline act — strong billing hierarchy, sponsor lockups and venue details that swap cleanly per city, so every stop on the tour feels unmistakably part of the same event.

  • A scalable poster template for every tour stop.
  • Clear headline, date and venue hierarchy.
  • Sponsor and partner lockups built in.
The Execution

From the Bay Area to Chicago.

A run of high-impact event creatives — Capricio ft. Sumangaly across the Bay Area, Chicago, Virginia and beyond — each engineered for social sharing and on-the-ground promotion.

Multi-city
US tour coverage
1 system
Consistent show identity
Social-first
Built for sharing
2024
Campaign delivered
Gallery

Selected work

Capricio ft. Sumangaly — Bay Area event poster
Capricio ft. Sumangaly — Chicago event poster
Capricio ft. Sumangaly — Virginia / Sterling event poster

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